Articles
GIFs in Marketing
We all know what a GIF is, either because we’ve seen one or used one at some point in time. But what you might not know is the interesting history behind the GIF or even how to create one yourself.
Francisco Nuñez | 02 Feb 2020
What is a Booking Journey?
New technologies have given consumers unprecedented power to compare prices, build or destroy a hotel's reputation and find the best deals. This shift in the balance of power in favor of consumers has been evident for some time, and has accelerated dramatically in recent years in the wake of the pandemic.
Francisco Nuñez | 04 Jan 2022
Customer Journey in Hospitality
Customer Journey is the path a customer takes to satisfy their needs and desires through a consumer choice.
Francisco Nuñez | 22 Feb 2022