Articles
What is ROI and ROAS? Optimize your budget to generate results
At Axovia we focus on results and that is why one of the main metrics we measure is ROI and ROAS, in this blog we will explain a little more what is ROI and ROAS and 3 Keys to improve them.
Strategies to understand your customer, what is the buyer ?
When it comes to digital marketing, it is crucial to fully understand what the profile of each member of your target audience is.
Why should you focus on Loyal guests in Hospitality?
Loyalty Program, Rewards, Advantages… are some of the many names you can hear in the Hospitality industry when giving a name to the strategies to increase your loyal guests.
Intelligent reporting in the hospitality industry with Data Studio
Did you know that the report is a key piece of your work, no matter what sector your company or business is aimed at, it will always be necessary to have a tool that allows you to establish the results of your kpi's?
What is SEO and how will it help me to position my hotel's website?
If you are looking for how to increase the visibility of your hotel, or to put it more simply, how to make my hotel appear in Google?