Articles
Exclusivity
Did you know that there is a handbag that ranges from $11,900 USD to $300,000 USD - and not only that - if you have the pocketbook to foot that bill, you may still be on a waiting list for a few years before showing off your new Birkin bag?!
Axovia | 20 Jan 2020
What is a Booking Journey?
New technologies have given consumers unprecedented power to compare prices, build or destroy a hotel's reputation and find the best deals. This shift in the balance of power in favor of consumers has been evident for some time, and has accelerated dramatically in recent years in the wake of the pandemic.
Francisco Nuñez | 04 Jan 2022
What is A/B testing?
In the world of digital marketing and web analytics there is a term you hear a lot: A/B testing. But what is A/B testing?
Rafael Montero | 21 Oct 2022